The design process is a journey. It starts with an idea, which becomes a concept, which eventually transforms into the final product. This blog post will outline important points for consideration when starting your design process with content in mind to provide context and inspire you on your own journey.
Your design process should start with content. What you’re designing is a solution to a problem, and the goal of your design process should be to identify the customer's needs and understand how they define success for that particular problem. You need to ask questions like: "What are their goals? How do they currently solve this problem?" This way you can create solutions that will best fit them and generate real value for your business.
Your goal can be one of several depending on where how strong is your online presence.
A consistent content production of fresh content or refreshed content is necessary. This is where businesses really need help.
There’s an old adage in the design world that says, “Content is king.” But what if you don’t know what to say? What then? A content-first approach will help you better understand your website and how it can best serve its intended purpose. It also helps ensure a higher ROI for your site because people are more likely to find what they need when they visit. That means less time wasted reworking pages or designing new ones with no clear focus. Contact our team of experts today and we can get started on a plan together!